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Aloha Beach Club is now available at Daydream Surfshop. 1588 Monrovia Ave Newport Beach CA 92663 Hours of Operation: 10am - 6pm Tuesday - Sunday  

The 4th annual Josh Oldenburg used Surfboard sale will be taking place at the North Park Flagship this Friday 11/25/16.  We'll have a large selection of all types of boards priced to move.  Doors open at 8am so get there early to make sure you get the board you're looking for.  Follow our Instagram Story for a sneak peak at the quiver we'll be selling.   We've teamed up with Banks for the second annual Banks Sample Sale at the North Park Flagship.  Swing by all weekend long  (11/25/16 - 11/27/16) to shop Banks at up to 70% off.  Complimentary drinks and good vibes will be flowing.  See you soon.

Southern California received a week's worth of perfect waves during the second week of November. Surfing by: Kahana Kalama Music by: DJ Shadow - "Ashes to Oceans" Film & Edit: Evan Schell

San Diego is a city that's absolutely brimming with creative people who are living vast, imaginative lives. And part of why I started The Reindeer Club podcast was to create a platform for these artists and visionaries to be honest about their adventures and their struggles. At this month's live recording event, I'll be interviewing Alyasha Owerka-Moore about his storied career working with some of streetwear's most successful cult brands, from Phat Farm to PF Flyers. With free drinks, and great music from Qvocado (@qvocado), it's going to be fun, but it's also an opportunity to celebrate each other and meet some local dreamers and doers. See you there! - Jordan Ekeroth